Yourcare Logo design
Croydon Equipment Services, part of Croydon Council wanted to rebrand themselves and attract a much wider market.
They needed a new name, strapline and logo design for this rebranding exercise.
We developed a new name for the brand that was personal, friendly and approachable.
The distinctive and memorable logo that we devised depicts an active person surrounded by a circular hand device representing care and support.
The logo utilises a distinctive and friendly lowercase logotype that reflects the caring and approachable nature of the company.
The new logo will be the focal point of their new brand style and will be used across all communication mediums including their website, stationery and marketing materials.