Donna’s Cakes make wonderful cakes – but like many small businesses, the existing logo didn’t reflect the quality of the scrummy and delicious cakes that she makes.
We designed a new logo for Donna’s Cakes using a distinctive mnemonic featuring a tiered cake with a cup cake hovering above to demonstrate the diversity of her baking.
The losenge style device features ornate typography and the scroll embellishment reflects the exceptional detail of her cake making.
The new design was applied to her bespoke van which is used as a mobile shop, both on a daily basis and at special events and shows.