“Brand identity and Packaging Design have the visual expression of a product at their very heart, without which it has neither personality or emotive point of reference”
Packaging Design that works hard for you
Brand Identity and Packaging Design is probably the most cost effective medium, working hard to sell your product every day of the year, often unsupported by advertising and promotional campaigns.
It’s important that your product stands out from the competition and it’s packaging design is distinctive enough to cut through the ‘visual noise’ surrounding it at point of sale.
We’ll work with you to produce packaging design work that compelling, relevant to your requirements and delivers results.
Brand Identity and Packaging Design
When approaching any Brand Identity and Packaging Design project whether it’s Evolutionary, Re-Positioning or a Completely New Product involving strategy and naming, we like to know as much about your product, who it’s aimed at and the markets in which it will compete.
We’ll work with you to develop an accurate brief for your branding and your packaging requirements, agreeing with you the positioning of your product and identifying it’s unique selling proposition.
We undertake store audits and desk-top research to fully familiarise ourselves with the competition following which we provide a spread of ideas, producing design solutions that are founded on good ideas, backed up by the experience and knowledge of many product group areas.
Communicating your Product’s Uniqueness
We constantly measure our design work against an agreed brief and the positioning and objectives of the brand.
We believe that Packaging is the ultimate expression of a product. Let us help you communicate the unique nature of your product.
Our Brand Identity and Packaging Design Services include:
- Brand identity design
- Packaging design
- Brand proposition development
- Brand strategy
- Name generation
- Brand enhancement
- Brand application
- New product development
- Blue sky concepts
- Brand positioning concepts
- Consumer research stimulus